The Value Of Start Up Mentoring Programs

By Rosella Campbell


The collapse of businesses at the beginning is mainly caused by lack of experience. Start up mentoring provides vital support to guarantee survival. Mentors offer strong support that comes with experience and understanding of prevailing challenges. The new business benefits from resource, experience and expertise sharing.

Most of the ventures come from ideas that are generated by individuals who have never been in the industry. The amateurish approach causes brilliant ideas to fade off when faced by unexpected challenges. Guidance of any nature is critical in guaranteeing the survival of these businesses. Following the footsteps and directions of seasoned industry players or persons who have been in the business makes a huge difference.

The support by experienced industry players has been sighted as a strong pillar for success in any venture. They offer guidance on resource utilization so that individuals can take full advantage of prevailing situations. Mentors help in identifying priorities at each stage which is crucial for survival.

Businesses have to deal with the challenge of finances. The seasonal nature of many ventures calls for prudence in approach. The mentors have an idea of where cheap credit can be obtained in order to take full advantage of prevailing conditions. Financial is also likely to eat up your resources if not handled in a professional manner.

Mentor-ship offers a confidence boost in the knowledge that experienced industry players approve your venture. You will be introduced to worthy clients who are ready to listen to you because you have seasoned support. This makes you a trusted operator who can easily get a reasonable market share.

Mentor-ship phase is an appropriate learning experience and opportunity about the context in which you will be operating. This means that you are introduced to partners, associates and processes that will accelerate your growth. You do not have to discover these aspects by making mistakes in the business. The program makes you more approachable and accepted among those who have been there for long.

Market entry strategies learned from mentors give a hint on entry and expansion speeds. This also depends on the resources available to avoid overstretching or wastage. Identifying accelerators and proper timing is crucial in taking advantage of prevailing situations.

Transforming an idea into a commercial venture is a delicate phase and a sensitive trap for many of them. It takes a lot of planning to effectively navigate through this phase. Ideas are not always commercialized as they were originally created. There are phases of implementation that must be carefully thought out to avoid imminent pitfalls.

Ideas go through deconstruction and rethinking in order to make them commercially viable. The aim of this phase is to make them attractive to the market. The experience mentors have helps to create products and brands that can be accepted easily. Market approach is also critical in determining the possibility and speed of success.

Verbalization and free expression of ideas is crucial for commercialization. The presence of mentors offers positive feedback and support to make your ideas commercially viable. It is important to avoid unnecessary pressure that could distort or totally change your idea.




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