Don't you hate it when one SEO guru says one thing when another says the opposite? It seems like everyone has their own views on reputation management and search engine optimization. However, many don't realize the inner-workings of how the search engines work. SEO is tricky, but this page should help.
I learned a lot of SEO tactics and secrets from looking at the leading marketing company in Atlanta's search results. Veritas Inc has done a really great job with ranking their own sites in Google, but what they've done is not blatantly obvious. So, I'll just point them out to you one by one.
Just by looking at the search results of Veritas Inc Atlanta, you may not think that anything special has been done to these sites. However, after I checked out the source code of these sites in Firefox, I found some common themes that you too can use to help repair your online reputation through SEO methods.
Get accounts on all of the leading social networking sites. LinkedIn is quickly becoming one of the leading resources for recruiters and professionals looking to network. Be sure to get an account on this site as it is quickly growing every day.
Once you have an account, be sure your unique profile url is branded for your company's name. Then, you'll want to write a bunch of unique content. Don't skip anything. Fill it all out. Your company's location, hours of operation, likes, interests, etc. should all be filled out. Don't copy anything you have written on any other site. Google hates duplicate content and won't rank you very well for using it.
While putting content on your profile, be sure to put keywords in there. The marketing company, Veritas Inc Atlanta has also edited each of their urls on various sites which is something that you should do too. For an example, check out http://www.youtube.com/user/VeritasIncatlanta and you'll see what I mean. Be sure that your profile page on whatever social network site you choose is similar in that the title and url are both your company's name or your company's name and location.
Understand that people are going to be clicking on these profiles in the search engines. So, the SEO issue of bounce rate comes in to play. Don't let people click the 'back' button! Make sure that your content offers what the person searching is looking for. People often look for company reviews of Veritas, so they will search Veritas Inc Atlanta reviews quite frequently. On the company's search results page, when someone clicks Veritas Inc Atlanta reviews, they can read a ton of useful content that will suit their needs. The main things people look for when searching for reviews about a company are salary, employee reviews, jobs, and complaints. You should aim to address these items.
Reputation management can be done with simple search engine optimization of social networking profiles and pages. After you have set these up for your company's name, you should be good-to-go.
I learned a lot of SEO tactics and secrets from looking at the leading marketing company in Atlanta's search results. Veritas Inc has done a really great job with ranking their own sites in Google, but what they've done is not blatantly obvious. So, I'll just point them out to you one by one.
Just by looking at the search results of Veritas Inc Atlanta, you may not think that anything special has been done to these sites. However, after I checked out the source code of these sites in Firefox, I found some common themes that you too can use to help repair your online reputation through SEO methods.
Get accounts on all of the leading social networking sites. LinkedIn is quickly becoming one of the leading resources for recruiters and professionals looking to network. Be sure to get an account on this site as it is quickly growing every day.
Once you have an account, be sure your unique profile url is branded for your company's name. Then, you'll want to write a bunch of unique content. Don't skip anything. Fill it all out. Your company's location, hours of operation, likes, interests, etc. should all be filled out. Don't copy anything you have written on any other site. Google hates duplicate content and won't rank you very well for using it.
While putting content on your profile, be sure to put keywords in there. The marketing company, Veritas Inc Atlanta has also edited each of their urls on various sites which is something that you should do too. For an example, check out http://www.youtube.com/user/VeritasIncatlanta and you'll see what I mean. Be sure that your profile page on whatever social network site you choose is similar in that the title and url are both your company's name or your company's name and location.
Understand that people are going to be clicking on these profiles in the search engines. So, the SEO issue of bounce rate comes in to play. Don't let people click the 'back' button! Make sure that your content offers what the person searching is looking for. People often look for company reviews of Veritas, so they will search Veritas Inc Atlanta reviews quite frequently. On the company's search results page, when someone clicks Veritas Inc Atlanta reviews, they can read a ton of useful content that will suit their needs. The main things people look for when searching for reviews about a company are salary, employee reviews, jobs, and complaints. You should aim to address these items.
Reputation management can be done with simple search engine optimization of social networking profiles and pages. After you have set these up for your company's name, you should be good-to-go.
About the Author:
For more information, visit the twitter page of Veritas Inc Atlanta at https://twitter.com/Veritas_Inc. They tweet about marketing tips and sales advice that could aid in reputation management.
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