Increasing Profits As A Small Business

By Franklin Skribbit


If you have managed to make it any amount in your life without having been in a Walmart store, odds are, you were literally born yesterday. Walmart is one of the most easily recognizable stores not only in America, but in the world. Walmart's success is completely indisputable, and it is amazing that a company started more than fifty years ago is still flourishing at such a high level around the world and at home.

When you have a dream, don't give up on it. When Fred was at Yale he wrote a paper on an overnight delivery service in the future based off of computer systems. His teacher gave him a "C" for not writing an economics paper on something that was realistic. While this was probably very discouraging, he still kept his dream alive.

Fred wasn't afraid of getting training from the best. He went off to the Marine Corps in order to understand some of the best delivery procedures in the world. Everything he did was with that vision of an eventual overnight commercial delivery service to the world. He knew it was possible and he wasn't going to let anyone tell him he wasn't. When you are getting trained though, it takes patience and persistence in order to get to you end-all goal.

Even when Fred created FedEx created his overnight delivery service, he wasn't all of the sudden just satisfied. He continued to progress by improving management in the company. He did hundreds of small innovations in order to keep the company on top.

His influence, through partnerships with manufacturers, allowed him to not only increase the efficiency of those manufacturers, but also virtually decide on the prices for products he purchased himself. His overwhelming power made him a business leader, and allowed him to be as successful as he was both in life, and in the legacy of his company.

The first step is to truly understand what one's gross profit margins are, or how much money is being brought in on every sale. Calculating all the expenses with the total cost of each service or product offered will give an accurate calculation of one's gross profit margin; but such costs as overhead and employee costs do not figure into the profit margin so exclude these and similar expenses for now as the goal is to increase the profit margin itself and not a total balancing of the bookkeeping.

If you hope to pursue a career in entrepreneurship, an education can only help you on your way, and as you study for degrees in Networking, Forensic Accounting, Retail Sales Management, or even Event Planning, you will be able to step into the world of business with an educational advantage that you could get in no other way. The benefits of education are truly immeasurable.

Fred learned early on when he was in the Marine Corps that there needed to be a strong unity between the noncommissioned officers and the commissioned officers. In business this meant that the lower-level employees needed to feel like they were part of things and that they were taken care especially when a company was trying to run a tight ship. This is exactly what Fred was trying to do because he wanted to take them to the next level of Air-ground support in order to get overnight deliveries to the masses.

Whatever level of management or business you are at, make sure you apply some of these great skills that Fred had. You will be sure to see a huge amount of growth and unity. Most of all, you will see your employees take on challenges in a much more innovative way.




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