How To Skim Your Syllabus

By Franklin Skribbit


So you are thinking of pursuing a career in marketing. This article goes through the benefits of working in marketing and the versatility that the career offers.

1. Do the Reading This really all depends on the format of the class. You can talk to your professor on the first day of class or figure it out as you go. Some classes it is best to skim the reading before and come to class with a good idea of the topic. Other classes will require you to completely read the chapter, and some classes it is best to do the reading after lecture to jog your memory of the discussion. Whatever the case may be you need to find out the best methods for the class and read the text.

Second- Set a time limit and a goal for how much you want to understand. The first few times may be quiet difficult but over time you will learn your limits and better judge your optimal use of time.

Third-Let your eyes be the master. Teachers are not trying to make things hard for students and they often format their syllabi so that the most important information is visible first. This allows students to cruise threw but also to renavigate when they have to.

This path also helps lead to a PHD and becoming a professor where you spend the majority of your time doing research. These positions are always needed and companies pay well for qualified individuals.

Google Drive - Well designed and free to use, Google Drive (formerly Google Docs) allows your classmates and you to collaborate by writing on a document together simultaneously. With a large storage capacity online this can be a great way to take notes and gain additional insights from your classmates. However, make sure that you copy and save the text on your personal computer in case something happens to it. Also make sure to select hardworking classmates to share with, otherwise you will suffer a collective goods dilemma.

Pen and Paper - I still see people using these and for good reason. Using Pen your pen can be very helpful when you need to draw diagrams from the lecture (I have seen smart computers and tablets but they still are not as easy to use as paper). If you are planning on writing make sure to do so efficiently.

Seventh- Who, What, When, Where, and Why are not just words to breeze over. You should have a clear idea of all of these by time you are done and these should somehow be incorporated in your strategic purpose for reading the material.

Essentially, it is like running your own company. You get to dip your foot in all aspects of business and marketing.

So when you are in class analyze and realize what constitutes important information and what is just filler. Write down what you need to know. It is also helpful to write your information down in outline format. This will allow you to write more succinctly and organize your thoughts so they are more navigable.

Now, there are many more jobs that you can take if you choose to go down marketing, but the biggest takeaway is that marketing is not a soft science. Someone else's opinion should not be as good as yours. You need to worry about what is going on within the company and how you are competing without. The biggest difference between marketing and finance, accounting, or other careers is that you own the profit loss statement just as the CEO does. If your product is not doing well people will come to you. To get started in your career find the school that specializes in your interest. Head online and search from Idaho Falls Colleges to New York City Universities till you find it. Make the arrangements and get started. Choose marketing if you are a talented individual. Whether you follow an analytic route, a creative route, or a bit of both you need to bring your best to offer to a company.




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